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Coca Cola “A Billion Reasons to Believe in Africa” Launch



Coca Cola “A Billion Reasons to Believe in Africa” Launch


Talk about "Afri-Swagga!" Coca-Cola partnered with Century Bottling Campany (CBC) to launch the "A Billion Reasons to Believe in Africa" campaign and we were fortunate enough to capture it! Uganda was the first country to launch this campaign intending to promote it to the rest of the African countries. Watch this video to find out why and how this campaign came to life.

Note: The ad within this event video was not shot by Media256.

We know there are a billion reasons to believe in Africa. Why do YOU believe? What do YOU love about Africa? What does being African mean to YOU? Let us know in the comments below.


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